Privacy Notice

Privacy Notice — NovaMarket
Pursuant to the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP)

Controller of personal data:

NovaMarket — E-commerce store with operations in Mexico.
Contact: [YOUR EMAIL] | WhatsApp: [YOUR NUMBER]
Address: [YOUR REGISTERED ADDRESS], Mexico
RFC: [YOUR RFC]

Personal data we collect:

When making a purchase or interacting with our site, we collect:
• Full name
• Phone number and/or WhatsApp
• Delivery address
• City and State
• Email address (where applicable)
• Site behavior data (through cookies and Meta Pixel)

Primary purposes (necessary to complete your purchase):

• Process and manage your order
• Coordinate shipping with the corresponding courier service
• Send you order confirmation and tracking via WhatsApp or email
• Handle complaints, returns, or warranties

Secondary purposes (you can object at any time):

• Send you information about promotions, new products, or exclusive discounts
• Optimize the advertising we show you on Facebook and Instagram through Meta Pixel
• Perform statistical analysis of purchasing behavior

Transfer of data to third parties:

We share your information only with:
• The courier company that will deliver your order (Estafeta, FedEx, J&T Express, or others depending on availability)
• Shopify Inc. as the e-commerce platform provider
• Meta Platforms Inc. (Facebook/Instagram) for advertising optimization

Under no circumstances do we sell your personal data to third parties or share it for purposes other than those indicated.

ARCO Rights:

You have the right to Access, Rectify, Cancel, or Object to the processing of your personal data. To exercise these rights, please write to us via WhatsApp or the email address indicated on our Contact page. We will respond within a maximum of 20 business days.

Cookies and Meta Pixel:

We use our own and third-party cookies, including Meta Pixel, to improve your experience and show you relevant advertising on social media. You can disable cookies from your browser settings. Doing so may affect the functionality of some parts of the site.

Changes to this notice:

Any modification will be published on this page with the corresponding update date. Continued use of the site after such changes implies acceptance of the updated notice.

Last updated: May 2025